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How Search Engine Works

Do you know how Search Engine Works? Many tour operators across the region, need to learn and know how a search engine works on indexing your safari website. Knowing how Search Engine Works enables you to understand the performance and the ranking of your business website.

The way the search engine works is extremely complex but in basic terms, this is a robot spider program that crawls the entire website. As it scans your website, it catches all pages, text, images, and any information that lies on your safari/tour website

It is an aggregate of all these results, the ranking is formed based on a number of reasons or factors. In order of influence comes from:-

1. Quality and Number of backlinks to your website from another website

2. The domain age/Website age

3. Freshness of the content on your website/updated information

4. Naming of your web page URLs

5. Keyword density

Search engine work by crawling your tour website pages using their own web crawlers. These web crawlers are commonly referred to as search engine bots or spider webs. A search engine navigates the web by downloading web pages and following links on these pages to discover new pages that have been made available on your tour website so the freshness of your tour content is important. We have tourism content writers that can diligently put fresh content for your website.

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